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Sustainability News

View Source | December 18, 2012

Ann Kinzig Sustainability scientist and professor Ann Kinzig says, while we do measure the bounty that nature provides, we fail to measure the intrinsic wealth that’s found in natural goods. That’s the reason why our inclusive wealth is not growing, and one of the reasons why we haven’t achieved sustainability.

“On our national accounting and indices, we track some forms of wealth but not others,” Kinzig, a professor in the School of Sustainability and School of Life Sciences, says. “And when we don’t track something, we are sending the signal that it is not important – that we don’t need to take care of it.”

Kinzig discussed natural capital and the wealth of nature at the Arizona Science Center on Oct. 26. As part of Arizona State University’s partnership with the Arizona Science Center, Kinzig was one of three prominent university researchers giving “lightning lectures,” or five minute talks about everything ranging from technology, to the environment, to health.

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Watch Kinzig's lightning lecture »